Cookie Policy

Last updated: December 2025

This Cookie Policy explains how Skin Elixir ("I", "me", or "my") uses cookies and similar technologies when you visit my website at skinelixir.co.uk (the "Site"). This policy explains what these technologies are, why I use them, and your rights to control their use.

What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They help the website remember information about your visit, such as your preferences, login details, and browsing activity.

Why I Use Cookies

I use cookies to:

Make the Site work properly – Essential cookies enable core functionality like shopping cart, checkout, and secure login
Improve your experience – Cookies remember your preferences and settings
Understand how you use the Site – Analytics cookies help me improve the Site based on how visitors use it
Show you relevant content – Marketing cookies help me show you products and content you might be interested in

Types of Cookies I Use

1. Essential Cookies (Strictly Necessary)

These cookies are necessary for the Site to function and cannot be switched off. They enable core functionality such as:

Shopping cart and checkout
Secure login and authentication
Security and fraud prevention
Session management

Legal basis: These cookies are necessary for the performance of the contract between you and me (to process your orders).

2. Analytics Cookies

These cookies help me understand how visitors use the Site by collecting anonymous information about:

Pages visited
Time spent on the Site
Links clicked
Traffic sources

Cookies used:

Google Analytics – Tracks website usage and performance
Shopify Analytics – Tracks store performance and customer behaviour

Legal basis: Your consent (you can opt out at any time).

3. Marketing Cookies

These cookies track your browsing activity to show you relevant ads and content. They may be set by me or third-party advertising partners.

Cookies used:

Facebook Pixel – Tracks conversions and shows relevant ads on Facebook and Instagram
Google Ads – Tracks conversions and shows relevant ads on Google
Meta Pixel – Tracks activity for retargeting and analytics

Legal basis: Your consent (you can opt out at any time).

4. Preference Cookies

These cookies remember your preferences and settings, such as:

Language preferences
Currency preferences
Cookie consent preferences

Legal basis: Your consent or legitimate interest in providing a better user experience.

Third-Party Cookies

Some cookies are placed by third-party services that appear on my Site, including:

Shopify – E-commerce platform (essential cookies for checkout and cart)
Google Analytics – Website analytics
Facebook/Meta – Social media integration and advertising
Instagram – Social media integration
Klaviyo or Shopify Email – Email marketing (if applicable)

These third parties may use cookies to track your activity across different websites. I do not control these cookies. Please refer to the third parties' privacy policies for more information.

How Long Do Cookies Last?

Cookies can be:

Session cookies – Temporary cookies that expire when you close your browser
Persistent cookies – Cookies that remain on your device for a set period (from days to years) or until you delete them

The duration depends on the type and purpose of the cookie.

Your Cookie Choices

You have the right to accept or reject cookies. Here's how:

1. Cookie Consent Banner

When you first visit the Site, you'll see a cookie consent banner. You can choose to:

Accept all cookies
Reject non-essential cookies
Customize your cookie preferences

2. Browser Settings

You can control and delete cookies through your browser settings. Here's how:

Chrome: Settings → Privacy and security → Cookies and other site data
Firefox: Settings → Privacy & Security → Cookies and Site Data
Safari: Preferences → Privacy → Manage Website Data
Edge: Settings → Cookies and site permissions

Note: Blocking essential cookies may prevent you from using certain features of the Site (like checkout).

3. Opt Out of Analytics

Google Analytics: Install the Google Analytics Opt-Out Browser Add-on

4. Opt Out of Advertising

Facebook: Ad Preferences
Google Ads: Ads Settings
Your Online Choices (EU): www.youronlinechoices.com

Do Not Track Signals

Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you don't want to be tracked. Currently, there is no industry standard for how to respond to DNT signals, so the Site does not respond to DNT requests at this time.

Changes to This Cookie Policy

I may update this Cookie Policy from time to time to reflect changes in technology, legislation, or my business practices. Any changes will be posted on this page with an updated "Last updated" date.

Contact Me

If you have any questions about this Cookie Policy or how I use cookies, please contact me:

Email: shona@skinelixir.co.uk
Website: skinelixir.co.uk

Skin Elixir
Nottingham, UK

💚 Thank you for trusting Skin Elixir with your data.